Leads >> Customers >> Promoters
Inbound marketing
requires a content marketing strategy to attract prospects, generate leads, and drive new business. Having fresh, relevant content across diversified channels will help build your website’s authority and establish your business as an industry leader.
Inbound marketing unlike traditional marketing focuses on:
- Isolating your target audience who want to engage with you
- Being available and transparent for your audience
- Organizing your site data to smartly nurture leads
- Automating tracking
- Managing marketing strategy in one place
Attract
Identify your ideal targets and come up with a strategy to get in front of them. Engage their interests and become a resource.
Convert
Ensure you have methods to capture your leads by offering the right information. Use CTAs, landing pages, email follow-ups and nurturing workflows.
Close
Nurture your leads and have procedures in place to move them through the inbound marketing funnel.
Delight
Happy customers are your biggest fan, continue to meet their needs and transform them into your promoters.
Don’t let your website end up collecting dust without frequent upkeep and innovation.
If the last time you made changes to your website has been more than 6 months ago, you have an outdated user conversion path and a tired user experience.
Our inbound design approach measures the latest analytics while keeping your buyer personas in mind.
We find out what your buyers are looking at online to help you convert visitors into tangible and growing results.
Our Process is Strategic
Following specific steps and benchmarks that work:
Understand your Buyers Persona so you can target them specifically.
Generate targeted leads that attract your buyers attention and engagement.
Create catchy, informative and clean content that allows your customer to be educated.
Have a social media plan and automation to create a brand following.
Optimize your site so it is ranking high, performing high and making your life easier!
Analyze the data and make adjustments as needed to continually improve.
The numbers don’t lie. Inbound Marketing is in and traditional marketing is out!
It is cost effective, tested and provides a greater ROI!
Happy customers are your biggest fan, who promote you!
Learn to create targeted opportunities and capture loyal customers.
